FEINCOOK
Business of the Month: Feincook
Taking Culinary Exploration to the Next Level.
Ask anyone in the Israeli food business about Chef Yair Feinberg, and you’ll get the same answer: he does crazy things for people who love cooking! Yes, the founder of Feincook creates cooking appliances that are designed specifically for people who geek out over all things cooking. But It doesn’t stop there; it’s a place for really specializing in cutting-edge techniques, digging deeper into the perfection of crusts, bread, pizzas, meats, and the list goes on.
Feincook is known for appliances such as his very own sous-vide version. In addition to being the distributor of high-end devices such as the Thermomix, and even the best pizza stones in the world, Yair has dedicated his life to the science of cooking and mastering every recipe by using novel cooking techniques that are mind-blowing.
He teaches chefs and novices alike in classes covering everything from vacuum cooking meats to molecular gastronomy.
His cooking school, Feincook, is known for its unique events such as Thermomix workshops, vacuum cooking workshops, and even a workshop focused on food textures. But, in the end, it’s all about “making dreams come food,” as Feincook’s slogan explains.
“Cooking is not magic or alchemy, in the end it is about physical or chemical processes that can be learned and understood. All it takes is a little basic curiosity in order to become better cooks.”
Local culinarians know that Feincook is where you learn to go beyond any boring limits placed on food. It’s a place where you can dig deep into molecular gastronomy, materials, and food in the ultimate food geek out.
For more information, visit feincook.co.il.